Privacy Policy
Last updated: April 16, 2026
BrightPath Solar ("BrightPath Solar," "we," "us," or "our"), a DBA of Palmer Roofing Solutions LLC, respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information.
By using our website or submitting information through our forms, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our website or submit your information.
1. Information We Collect
Information You Provide Directly
When you complete our online quiz or contact forms, we collect:
- Name (first and last)
- Email address
- Phone number
- Property address (when scheduling an appointment)
- Home ownership status
- Monthly electric bill range
- Roof and sunlight characteristics
- Credit range (self-reported)
- Any additional information you voluntarily provide
Information Collected Automatically
When you visit our website, we automatically collect:
- IP address and approximate location
- Device type, browser, and operating system
- Pages visited, time spent, and interaction data
- Referring website or ad source
- Cookies and similar tracking technologies (see Section 6)
2. How We Use Your Information
We use the information we collect to:
- Provide you with a custom solar savings estimate
- Contact you by phone, text message, or email to discuss solar options
- Schedule and conduct sales consultations
- Process and fulfill solar installation services
- Improve our website, products, and services
- Send marketing communications (you may opt out at any time)
- Comply with legal obligations and enforce our terms
- Prevent fraud and protect the security of our systems
Consent to Contact (TCPA Notice): By submitting your information, you expressly consent to receive calls and text messages (including via automated technology, pre-recorded messages, and artificial voice) from BrightPath Solar and its service partners at the phone number you provided, regarding solar products and services. Consent is not a condition of purchase. Message and data rates may apply. You may opt out at any time by replying STOP to any text message or asking to be removed during a call.
3. How We Share Your Information
We do not sell your personal information. We share your information only as described below:
Service Providers
We share information with trusted third-party vendors who help us operate our business, including:
- Customer relationship management (CRM) platforms such as HubSpot
- Email and SMS delivery services
- Scheduling and calendar tools
- Analytics and advertising platforms such as Meta (Facebook) and Google
- Payment processors (for customers who move forward with purchase)
- Installation partners, financing partners, and equipment suppliers (only as needed to fulfill services you request)
Legal Requirements
We may disclose your information if required by law, subpoena, court order, or other legal process, or to protect the rights, property, or safety of BrightPath Solar, our customers, or others.
Business Transfers
If BrightPath Solar is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
4. Your Rights and Choices
Marketing Opt-Out
You can opt out of marketing communications at any time by:
- Replying STOP to any text message
- Clicking the unsubscribe link in any marketing email
- Asking to be removed during a phone call
- Emailing us at privacy@gobrightpathsolar.com
Please note that even if you opt out of marketing, we may still contact you about transactional matters (e.g., an ongoing installation or service request).
Access, Correction, and Deletion
You have the right to request:
- A copy of the personal information we have about you
- Correction of inaccurate information
- Deletion of your personal information (subject to legal retention requirements)
To exercise these rights, contact us at privacy@gobrightpathsolar.com. We will respond within 30 days.
California, Colorado, Virginia, and Other State Residents
If you are a resident of California (CCPA/CPRA), Colorado (CPA), Virginia (VCDPA), Connecticut (CTDPA), Utah (UCPA), or other states with comprehensive privacy laws, you have additional rights including the right to opt out of the "sale" or "sharing" of personal information and the right to limit the use of sensitive personal information. To exercise these rights, email privacy@gobrightpathsolar.com.
5. Do Not Call Registry
BrightPath Solar maintains an internal Do Not Call list. If you wish to be added, call us or email privacy@gobrightpathsolar.com. Please note that submitting an inquiry through our website constitutes consent to be contacted and may override prior Do Not Call registrations with respect to the phone number you provide.
6. Cookies and Tracking Technologies
We use cookies, pixels, and similar technologies to operate our website, analyze usage, and deliver relevant advertising. This includes:
- Essential cookies — required for the website to function
- Analytics cookies — help us understand how visitors use our site
- Advertising cookies — used by Meta (Facebook), Google, and other ad platforms to show you relevant ads and measure campaign effectiveness
You can control cookies through your browser settings. For Meta-specific ad preferences, visit facebook.com/adpreferences. For Google, visit adssettings.google.com.
7. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
8. Data Retention
We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When no longer needed, we will securely delete or anonymize your information.
9. Children's Privacy
Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
10. Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before sharing any information.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Material changes will be communicated via email or a prominent notice on our website.
12. Contact Us
If you have questions about this Privacy Policy or our privacy practices, contact us:
BrightPath Solar (a DBA of Palmer Roofing Solutions LLC)
Email: privacy@gobrightpathsolar.com
Website: gobrightpathsolar.com